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29 Nov Giving Tuesday: “Support a Cause” By Klickrr

Posted at 11:04h in Brand, Donating, Donation, Giving Tuesday, Philanthropy by Ratika 604 Comments
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Today is Giving Tuesday, a global social movement that encourages people to give back by donating their money and or time to cause that they are passionate about. The initiative was started in 2012 by the 92nd Street Y and the United Nations Foundation and...

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25 Nov How to prepare for Small Business Saturday

Posted at 09:42h in Brand, Business, Entrepreneurship, strategy by Ratika 482 Comments
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Small businesses are the fabric and foundation of this country, yet during the holiday season many local businesses tend to get looked over due to the marketing and promotion of larger corporations. For the past few weeks, there has been a flood of advertisements for...

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23 Nov The release of Chance the Rappers’ Minimum Viable Product

Posted at 13:38h in Advertising, Brand, Business, Entrepreneurship, Marketing, Music by Ratika 940 Comments
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If you are into hip hop, there is a slight chance that you have heard about Chance the Rapper. The 24-year-old eclectic and talented artist hailing from Chicago has taken the music industry by storm. A pioneer within the music industry, his latest album “Coloring...

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17 Nov How to make a comeback in Business: 2016 Election Edition

Posted at 11:18h in Brand, Business, Entrepreneurship, Marketing, strategy by Aminata B. Sow 888 Comments
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With more than a week after the election, it seems unreal that the campaigning season is over. The attention of the media and people around the world has now shifted to focus on the 67 days until President elect Donald Trump takes office. Although President...

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11 Nov Branding Lesson’s Learned from the 2016 Election

Posted at 15:17h in Brand, Business, Marketing, Personal Brand, Politics, strategy by Aminata B. Sow 639 Comments
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It is three days after the Presidential Election and the American people have spoken. After more than a year of aggressive campaigning Donald Trump is the 45th elected President.  The journey has been long, exhausting, unpredictable and full of antics. Former Secretary of State Hillary...

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07 Nov Can you use interns to do your social media?

Posted at 18:01h in Uncategorized by Ratika 978 Comments
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In the 21st century, it is almost unheard of a company not having a presence on social media. According to a study conducted by LinkedIn, 81% of small and medium sized businesses (SMBs) are using social media for business growth, 9% are planning to use...

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